Together with Mežpils, we brewed up something truly special – two brand-new beers created in collaboration with two unique voices in Latvian culture: the hip-hop duo Netīrās cilpas and radio personality Kaspars Breidaks. Our team supported the entire creative journey – from lively promo shoots in the forest to an unforgettable beer launch event in Tallinas kvartāla Angārs.
For Netīrās cilpas, whose latest album won “Hip-Hop Album of the Year,” the beer was named after their hometown Ķemeri and infused with wild raspberry – a bold and slightly tart flavor, reflecting their fearless creativity. Meanwhile, Kaspars Breidaks introduced Mežpils Mākonis, a refreshing hazy pale ale – the perfect companion for hot summer days.
The beer tasting event was brought to life with a full experience. Our designer Maija was the creative force behind the striking label designs and visual atmosphere of the evening. Guests enjoyed beer pairing snacks crafted by renowned chef Mārtiņš Sirmais and even tested their skills in a lively beer pong tournament. This project was a true fusion of taste, music, and personality – proving once again that good things happen when the right elements come together.
